Fantasy Football Player Notes

CeeDee Lamb emerged as a top fantasy WR in 2023, finishing as the top WR in half-PPR formats with 335 fantasy points and averaging 19.7 points per game. He hauled in 135 receptions for over 1,700 yards and 14 total touchdowns. Lamb's dominance extended to red-zone targets, a key predictor of elite WR1 fantasy seasons, but regression may be expected in 2024 due to Dallas's red-zone usage and pass-to-rush TD ratio trends. The Cowboys had a negative RZ pass rate over expectation in 2023. Over the last 12 seasons, no WR that has led the league in red-zone targets has finished higher than WR3 the following season. After a lengthy holdout, Lamb signed a new deal to make him the second-highest paid non-QB in NFL history.

Brandin Cooks ended the season as the WR45 in points per game (9.1) and WR36 overall. After his sluggish start, Cooks was unlocked from Week 6 onward as we saw the Dallas offense start to click. WR22 overall and WR28 in points per game (11.2). He will be 31 in September.

Jalen Tolbert hasn't done much through two years in the NFL, but he projects as the No. 3 WR for the Dallas Cowboys in 2024. He's also been a major benefactor of the CeeDee Lamb holdout, building chemistry with QB Dak Prescott. Prescott has cited Tolbert's growth multiple times this offseason, suggesting a Year 3 breakout is very much in reach.