As we head into the early stages of the dynasty season, the ever-shifting values of players can make or break a team. In this week’s buy, sell, hold breakdown, we’re focusing on three wide receivers whose trajectories are catching the eyes of savvy managers. Whether you’re looking at Keenan Allen as a volume-driven buy in Chicago, trying to pivot off Zay Flowers due to his limited upside in Baltimore’s offense, or holding steady with Jameson Williams after his breakout performance, now is the time to capitalize on value shifts. Here’s how you can approach each of these WRs to maximize your team’s potential.
Make sure to also use our dynasty trade analyzer for any trades you’re mulling over.
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Dynasty Buy, Sell, Hold: Week 2
Buy: Keenan Allen (WR – CHI)
Allen is a screaming buy for potential playoff dynasty teams. Most managers looking at their Week 1 scores are likely frustrated with the lack of production, as he only netted 29 yards on four receptions. While that is a disappointing output, I am focusing on the positive side and his 11 targets. He was the only Bear to reach double digits, as DJ Moore had eight targets and Rome Odunze only had four. Given the fact that Allen is the most seasoned WR and the type of player he is, it shouldn’t be surprising that Caleb Williams is leaning on him to start the season. The yards and touchdowns are bound to follow this level of volume.
Right now on KeepTradeCut, Allen is valued as the WR53! Other wide receivers in that range include Khalil Shakir, Josh Downs, Dontayvion Wicks, and Jalen McMillan. If you’re holding any of the aforementioned WRs or similarly-valued players, go send an offer to the Allen manager. I feel comfortable plugging him into a flex spot every week, especially compared to the other players around that range.
Sell: Zay Flowers (WR – BAL)
Flowers is the clear cut WR1 in the Ravens’ offense, but truly how valuable is that role? Yes, he will be peppered with targets week in and week out, but with an average depth of target (ADOT) of only 4.6 yards in Week 1 (per Fantasy Life), he will be forced to make plays after the catch consistently. He only accounted for 13% of the team’s total air yards, while Rashod Bateman had 46% and Isaiah Likely had 40%.
Using the Trinity Tracker by DD Fantasy Football, Flowers had a trinity score of 4.54 for Week 1. The score takes into account air yard share, target share, YAC per reception, and yards per route run (YPRR). A WR3 for fantasy typically has a score of at least 8, but Flowers was well below that mark at 4.54. His 11.1 PPR points landed him as the WR35 on the week. I’m looking to pivot off Flowers in favor of a WR that offers more upside and spike week potential, such as George Pickens, or vets that should produce more, like Mike Evans or Chris Godwin.
Hold: Jameson Williams (WR – DET)
What a game it was for Williams on the primetime stage! He finished with 134 all-purpose yards and one touchdown, sending the dynasty community into a spiral. He also led the team in targets with nine. While it was a massive showing for him, I’m pumping the breaks and I’m holding off on buying or selling. That being said, I would explore selling if you can acquire a haul for him that helps your team now and in the future, like a first round pick and a player who can garner similar production to Williams. I’m not looking to buy, due to the value spike and potential sky-high asking price to acquire him; to buy him for a reasonable price, you’d need to find the right manager that believes this was a one off performance. Amon-Ra St. Brown struggled to find his rhythm, winding up in a disappointing output compared to his expectations. But of course, this will not be the norm going forward and the Lions shouldn’t present Williams with this much opportunity on a consistent basis.
I love the upside he brings to the table and his ability to take any touch to the house. He looks poised to have a bigger and more consistent role week to week than what we have seen from him in past seasons. I will ride the roller coaster of the up and down weeks if I currently have him, but I’ll happily avoid the stress of picking and choosing when to plug him into my lineup if I do not.
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